For startups
Most agencies will get you online. Few build you something that scales.
alapaap is the latter — senior cloud engineering applied to the foundation a startup runs on. Built to hold up when you raise, when you hire, when your traffic doubles.
Where you are
Early-stage. Moving fast. No engineering team for the foundation.
You're building product. You don't have time to research hosting providers, debate email deliverability, or explain to a contractor why the website should not be a Squarespace template. You also don't want to wake up at Series A and discover your foundation is a stack of duct-tape that someone else has to rewrite.
The right move is to get the foundation built once, properly, by people who treat infrastructure like infrastructure — and then forget about it until you need to extend it.
What it covers
The foundation a startup needs at this stage.
A website that loads fast and ranks
Custom-built on Next.js, hosted on Vercel, SEO-ready from the first deploy. Indexable in Google within hours of launch.
Email that reaches the inbox
Google Workspace or Microsoft 365, SPF/DKIM/DMARC passing, shared inboxes for whoever needs them, mobile setup documented.
Local search and AI overview presence
Google Business Profile claimed and verified, llms.txt and structured data wired in so ChatGPT and Perplexity can find you.
Cloud setup that survives scale
If you're already on AWS, GCP, or Azure: a structured audit before the cost and security gaps compound. If you're not yet, sensible defaults that don't lock you in.
Documentation your second hire can read
Every engagement ends with a runbook covering admin, deployment, the third-party services in play, and what to check when something breaks.
Compliance baked in, not bolted on
PH Data Privacy Act, GDPR for EU traffic, WCAG 2.2 AA accessibility — designed in during build, not patched on after launch.
How it works
One scoped engagement. Fixed price. Six weeks or under.
- 01Talk
A 30-minute call. What you're building, what you have, what's in the way. If we're a fit, we send a written proposal within a few days.
- 02Build
Domain set up, site shipped to staging early, email wired in, GBP claimed. You see real builds, not mockups. Compliance designed in as we go.
- 03Handover
Site live, documentation handed over, repository transferred. 30-day support window covers fixes. After that, you call us when you need us. No retainer required.
The services in scope
A startup engagement combines these.
A custom-built site on Next.js + Tailwind, hosted on Vercel. SEO and performance designed in from day one, not bolted on.
Domain, email, files, calendar — set up so the second hire onboards in an hour, not a week.
Findable in classic search, AI overviews, and the directories that matter. Google Business Profile and local-search setup included.
If you're already on AWS, GCP, or Azure: a structured review before scale exposes what's accumulating.
Custom AI assistants and automations once the core foundation is in place and you have routine work to automate.
Let's talk
Let's talk about your foundation.
Tell us what you're building. We'll come back with a scoped engagement, a fixed price, and a timeline you can plan around.