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What we ship

Projects shipping. Case studies on the way.

Engagements show up here as they ship. The deeper case studies follow once monitoring data and client quotes are in.

Delivered

Live and in monitoring

Volume I & II

The Meliverse

Poetry · 2026

Delivered May 2026

A poetry collection, with a discovery site of its own.

The Meliverse, by Dr. Meliton P. Zurbano, is a self-published two-volume poetry collection. alapaap built it a discovery site: structured data, privacy posture, SEO foundations, and copy that reads like a quiet bookshop rather than a marketing funnel.

Scope
Site · Privacy · SEO · Indexing

In flight

Current pilot

A calm rescue dog resting on a folded blanket in a sunlit shelter courtyard at golden hour.
In progress · Pro-bono pilot

An animal shelter, getting found online for the first time.

A pro-bono engagement covering the public-facing foundation a shelter needs to be found and accept donations: website, Google Business Profile, and donation flow. Pilot for the shelter program alapaap is building around Philippine animal welfare organizations.

Scope
Site · GBP · Donations
Status
Case study to follow

How we'll write them up

What to expect

Where they started

The state of the business when we walked in. What was working, what wasn't, what was missing.

What we built

The scope, the stack, the trade-offs, and the things we deliberately chose not to do.

What changed

Concrete outcomes (visibility, performance, leads, ops savings) measured against the starting line.

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Early engagements get the most attention, the deepest write-ups, and our undivided focus. If that sounds useful, get in touch.